Gaya APA

Gronroos, Christian. (2000). Service management and marketing: managing the moments of truth in service competition (2nd edition). Chichester: John Wiley & Sons.

Gaya Chicago

Gronroos, Christian. Service management and marketing: managing the moments of truth in service competition. 2nd edition Chichester: John Wiley & Sons, 2000. Text.

Gaya MLA

Gronroos, Christian. Service management and marketing: managing the moments of truth in service competition. 2nd edition Chichester: John Wiley & Sons, 2000. Text.

Gaya Turabian

Gronroos, Christian. Service management and marketing: managing the moments of truth in service competition. 2nd edition Chichester: John Wiley & Sons, 2000. Print.