Gaya APA

Kotler, Philip, Armstrong, Gary. (1994). Principles of marketing (6th edition). London: Prentice Hall International.

Gaya Chicago

Kotler, Philip, Armstrong, Gary. Principles of marketing. 6th edition London: Prentice Hall International, 1994. Text.

Gaya MLA

Kotler, Philip, Armstrong, Gary. Principles of marketing. 6th edition London: Prentice Hall International, 1994. Text.

Gaya Turabian

Kotler, Philip, Armstrong, Gary. Principles of marketing. 6th edition London: Prentice Hall International, 1994. Print.