This book takes a new approach to operations management. It develops concepts for operations management and provides a simple descriptive treatment of the subject in breadth. Its emphasis is on ope…
Creating Customers is an action plan for your business. Here are hundreds of straightforward, practical marketing ideas which you can start to apply immediately. Whether you are running a medium-si…
Tao Zhugong , a military strategist turned businessman during the Eastern Zhou Dynasty, is recognised as the founder of the Chinese business school of thought. Long before today's principles of bus…